Your first week

A new shop starts closed, so you can set it up without anyone watching. Work through this list and open the doors at the end.

Day one: the basics

1. Settings, Company. Your legal name, address, chamber of commerce number and VAT number. Invoices and your legal pages read these, so get them right once.
2. Settings, Website, Branding. Logo (a light and a dark version), favicon, and the name buyers see.
3. Settings, Tax & invoicing. Your default VAT rate, and whether the prices you type include VAT or not. Changing this later means re-checking every price.

Day two: what you sell

4. Stock, Suppliers. Add the wholesalers you buy from.
5. Products, Categories and Collections. Categories are what a thing is (booster box, single pack, deck). Collections are the set it belongs to. Buyers filter on both.
6. Products. Add a few by hand to learn the form, or import a spreadsheet if you already have a list.
7. Stock, Purchases. Enter what you bought and at what price. Stock only exists inside a purchase, so this is also where your margin comes from.

Day three: money and shipping

8. Integrations, Mollie. Connect your account and leave test mode on.
9. Settings, Shipping. Which countries you ship to, and your shipping methods with prices.
10. Integrations, MyParcel. Optional but worth it: labels straight from an order.

Day four: the shop itself

11. Content, Pages. Your about page, your terms and your FAQ. The legal pages are already there and fill in your company details by themselves; read them and adjust.
12. Settings, Mail. Check the templates. Every mail your buyers get is written here.
13. Place a test order in your own shop, pay it with Mollie's test screen, and follow it all the way to a label.

Day five: open

14. Settings, Website, Availability. Switch the shop online.
15. Switch Mollie to live when you are ready to take real money.